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CASE 50

EduBridge Africa

International Student Recruitment Platform

Proposed solutionConcept / proposed solution
Project overview

From operating need to a usable digital system.

A platform for discovering universities and programs and connecting with admissions teams through a database, CRM, content, and multi-channel acquisition.

Business challenge

Education operations are often split across files, forms, and isolated tools. The goal was to unify student, staff, teacher, and parent journeys with scalable permissions and reporting. University, program, major, and country database.

Critical flowCountry- and major-specific pages for search and campaigns.
Solution approach

What we designed and delivered

Product structure, workflows and operational controls translated into an executable experience.

  1. University, program, major, and country database.
  2. Country- and major-specific pages for search and campaigns.
  3. Forms, messaging, and email connected to a CRM.
  4. Multilingual chat and first-line student guidance.
  5. Content, advertising, and webinar plan across African markets.

Technology & capability

Education DatabaseCRMMultilingual ChatLead CaptureMulti-Channel Marketing

The need was converted into an actionable blueprint and business model, with clearer process ownership and trackable data.

UI / UX journey

Interfaces built around real roles and tasks

Concept UI/UX visualizations based on the documented project scope.

01

Recruitment Dashboard

University, program, major, and country database.

02

Programs Explorer

Country- and major-specific pages for search and campaigns.

03

Application Workspace

Forms, messaging, and email connected to a CRM.

04

Recruitment Analytics

Multilingual chat and first-line student guidance.